It's Festival Season!




















Dusters Sailor Short - Mid Wash Denim
$99.00 USD
Your fav Rolla's style, now comes in shorts! Woohoo! Shorts feature patch front pockets, a super high rise and a cheeky fit. Materials Materials: 100% Cotton Care Instructions: cold wash Sizing Rise: 28...






















The Ridge Hat
$159.00 USD
Reach new heights in The Ridge – Ivory. The sky’s the limit in our new western Ridge style, an ode to the vintage Western films. Comes with interchangeable band –...












Dusters Short - Gold
$99.00 USD
High rise, cheeky length short in a relaxed and comfortable fit! Featuring front patch pocket detail, Rolla's signature 4 pocket construction, zip-fly with button closure and gold corduroy fabrication. Materials...










The Sandy Cord Hat
$129.00 USD
Warm days and cool nights never felt better. A new construction, full bodied fabric silhouette – one we know you will love and cherish for years to come. Featuring a...





































Latigo Long Sleeve Cotton Smocked Dress
$88.00 USD
Meet our very own Latigo Long Sleeve Cotton Smocked Dress! Your must-have, fav piece! Dresses are hand blocked printed in Rajasthan, India. All prints are made from hand carved patterns on wooden blocks...
















Issue Sunglasses
$28.00 USD
View life through a 70s California golden hue and feel instantly brighter! Square ombre gold glasses with round edges and delicate hinges. Light weight temples for easy wear and a golden top...










The Goldfinger
$149.00 USD
Leave the dust of the well-worn trail behind. Taking inspiration from the iconic cowboys of time gone by, the versatile and practical western hat has gone from functional must-have to...





















Zuma Maxi Cotton Tiered Dress
$68.00 USD
Meet our very own Zuma Maxi Tiered Dress! Dresses are hand blocked printed and made in India (Jaipur, Rajasthan). All prints are made from hand carved patterns on wooden blocks using...














Mustangs Tee
$48.00 USD
Introducing our very own Mustangs Tee! Dean’s mom designed the graphic and silk screened the original herself in the '70's for his youngest brother's baseball team. We came across a...










Kayla Printed Dress
$103.60 USD
– Sold OutThe color combination in the Kayla dress is mesmerizing. A cool vintage inspired dress you'll keep for a lifetime. Perfect for a date night or a or trip to the...












Dallas Low Bootcut
$139.00 USD
The Dallas Low Bootcut is a low rise, slim fitting bootcut jean made with comfort denim for a comfortable and flattering fit. Materials Material: 99% Organic Cotton & 1% Elastane Care...










































































V Neck Ribbed Crop
$28.00 USD
The perfect staple piece to add to your wardrobe, this V Neck Ribbed Crop features a plunging v-neck that gives you a flattering, feminine look. The stretchy, ribbed fabric make...








Madras Patchwork Dress
$257.60 USD $368.00 USD
Incredible patchwork dress from Love The Label. Dress features a v-neck ruffle, smocked waist, and ruffle at each hem of the skirt. An absolute show stopper! Materials Material: 100% Cotton poplin. Care Instructions: dry...




Folk Floral Eve Dress
$97.30 USD $139.00 USD
The perfect mid length summer dress. Featuring a button up front and all over floral print. Materials Material: 55% Viscose, 45% Linen Sizing Measurements from size S Length: 40.5in /...















